Mark Amtower is an author, consultant, speaker and radio host who focuses on one market doing business with government.
He is the founding partner of Amtower & Company, of Highland, Maryland. He is widely recognized as a leading authority on Federal marketing and consults with senior management in several companies on government marketing programs. By far he is the most influential voice in business-to-government marketing. He is the author of Government Marketing Best Practices, published in January, 2005, now in its fourth printing. His e-newsletter, The Amtower Report, is widely read by both the direct marketing and Federal marketing communities. His radio show, Amtower Off Center, can be heard Friday from 2:00 3:00 PM on WFED, 1050 AM in Washington, DC. It is simulcast and archived on www.FederalNewsRadio.com .
Mark Amtower is a frequent contributor to national business publications, having written more than seventy articles for Catalog Age, Catalog Success, DM News, Federal Computer Week, Government Executive, Government Technology Reseller, MC (Marketing Computers), Reseller Management, Target Marketing and others. He is frequently quoted in the Federal trade press and other business publications on matters relating to government marketing. He is a popular speaker at various industry events, including the Annual Catalog Conference, Axciom/Direct Media Business Coop, Business Mailer’s Group, Coalition for Government Procurement Annual conference, Direct Marketing to Business (DMB), Federal Channels, FOSE, Grant Thornton’s CEO Government Roundtable, HighTech Direct, MacWorld Summit, MeritDirect B-to-B Coop, TechExpo, and several others.
The premier Amtower & Company seminar, Government Marketing Best Practices, launched in March 2002, has been attended by more than 800 companies, and over 2,000 professionals. Government Marketing Best Practices tours the United States each year. The seminar has been presented in 15 U.S. cities. Amtower & Company also produces the annual B2G Catalog/DM2G Summit, held in Chicago every November. More than 7,000 professionals have attended his presentations since his first public session in 1991.
Mr. Amtower currently sits on the Advisory Board for the American Consultants League, Diamond Minds LLC, and is the Chairman of the Board of Advisors for the American Small Business Council.
Mark Amtower is widely known for his candor in his articles and presentations.
Amtower & Company was founded in 1985.
Mr. Amtower resides in Highland, Maryland with his wife and two children.