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This week

(Excerpt from The Amtower Report)

AMTOWER OFF-CENTER OBSERVATIONS

Item: Editor in chief Chris Dorobek leaving FCW? The headline at MediaBistro read: Dorobek is Gone...Is Federal Computer Week Dying? It is true, and somewhat unexpected. Will this hurt the publication? Well, first, it cannot help it, but it comes shortly after managing editor Florence Olsen left. MediaBistro reported that John Monroe, acting editor, will be entering a theological seminary in January. At my seminar on Aug 12, I said all the government trade publications were looking anemic, but that we need them and the accompanying web sites. How parent company 1105 deals with this will be interesting. The media landscape continues to change.

Item: In my July 21 newsletter, I mentioned the book club plan Chris Dorobek announced two months ago in his FCW blog, http://federaldirect.net/newsletter072108.html . I would hate to see this idea go unused, so please encourage him to keep it alive, wherever he ends up. I certainly will.

Item: If you missed the Aug 12 version of Government Marketing Best Practices – we recorded it and the CD and workbook will be available soon. Go to http://federaldirect.net/2008gmbp.html  to place your order.

Item: And while I am discussing 1105, I also asked (at my seminar) if big trade shows were dead. In a move to stem the apparent flow of exhibitors, 1105 announced the co-habitation of FOSE and GovSec. I have suggested on my radio show that this was the only way to prolong the life of either event, but it still begs the question of whether or not the day of the mega-event is behind us. Send me your thoughts.

Not that I have an opinion.

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